AI Search Glossary
Key terms and definitions for understanding AI visibility, GEO, AEO, and brand monitoring.
AI Brand Mentions
Instances where an AI language model references your brand name in its generated responses.
AI Citations / Citation Sources
The sources that AI platforms reference when generating responses about your brand or category.
AI Overviews
Google's AI-generated summaries that appear at the top of search results, synthesizing information from multiple sources.
AI Search Intent
The purpose behind a user's query to an AI assistant, informing what type of response they expect.
Answer Engine Optimization (AEO)
The practice of optimizing content to appear in AI-powered answer engines like ChatGPT, Perplexity, and Bing Copilot.
Generative Engine Optimization (GEO)
Optimizing brand visibility across generative AI platforms including ChatGPT, Claude, Gemini, and other large language models.
LLM Monitoring
Tracking how large language models mention, describe, and recommend your brand across AI platforms.
Organic Brand Detection
Automatic identification and extraction of competitor brands mentioned alongside yours in AI responses.
Prompt Tracking
Monitoring AI responses to specific queries relevant to your brand and category over time.
Share of Voice (AI)
The percentage of AI mentions your brand receives compared to competitors in your category.
Visibility Score
A 0-100 metric measuring your brand's presence and prominence across AI platforms.
Zero-Click Search
Searches where users get their answer directly without clicking through to any website.
Put these terms into practice
Track your AI visibility score, citations, and competitor mentions.